Jarhead Communications» resume

Steps 1-5: Everything is Communication

Jarhead — Wed, 25 Nov 2009 00:48:03 +0000

Let’s recap the first 5 steps:

The Long Dinner
Reconnect and Connect
Get Branded
Wear It Right
Don’t Talk, Communicate!

If you forget everything, remember that in all five steps you are communicating. The Long Dinner is setting the stage for proper communication; networking is communicating; branding is communicating… you get the idea.

Someone once said, you are ALWAYS marketing yourself. I submit that we are always communicating something. The boots you wear, the color of tie, even the perfume says something.

Do you carry an iPod or a Blackberry? Do you drive a Camaro or a Hybrid? Do you speak with an accent or a drawl?

Communication never stops.

Marketing on the other hand is wearing the loose-fitting jeans, boat shoes, t-shirt, un-tucked of course, and unkempt hair.

Marketing is wearing cuff links with slacks and dress shoes.

Marketing is selling; communicating is not. (More on this later)

Know what to say; how to say it; and who you’re saying it to. Be a professional communicator. This is step 5.

As a Public Affairs Officer for the Marines, Danny is an innovative and forward-thinking executive, with a passion for leveraging effective communications to fuel employee-engagement, build community goodwill, and drive profits.

STEP TWO: Connect

Jarhead — Tue, 17 Nov 2009 14:52:57 +0000

Now that you’ve thrown a few back, enjoyed a good meal, and had a deep, thought-provoking discussion with your spouse about what it is you’d like to do when you grow up, start engaging. People, that is.

STEP TWO: Reconnect and Connect

One word: “LinkedIN“. (Click on it and you’ll see an example of what your LinkedIn page might look like.)

This is your launch pad; your starting point; your springboard into the world of connections.

Step 2.A: Register on LinkedIn.com

This is your online, professional resume website. Did I mention it’s free?

Step 2.B: Develop your professional resume.

Step 2.C: Proof-read your resume. Take a break – go out for a walk – then, proof-read it again.

Step 2.D: Post it. Now, you’re established on LinkedIn. Congrats, you now exist.

Be advised, you will begin receiving requests to “connect”. There is an entire world of LinkedIn Etiquette that you should heed before rampantly going off and accepting anyone and everyone. But that’s for next time.

As a professional Public Affairs Officer for the Marines, Danny is an innovative and forward-thinking executive, with a passion for leveraging effective communications to fuel employee engagement, build community goodwill, and drive profits.